Friday night in Soho, usually not for the fainthearted. Princi the Italian pizza, dessert and bakery emporium makes it more than just a bit manageable though.
We had been given a tip off that Princi had the softest most melt in your mouth pizza dough imaginable so, this weekend we gave it a try for ourselves. Firstly, we were lucky enough to bag a spot in the window, a great place for people watching and slow dinning (especially on a Friday night in Soho). Princi's interior is warm, bright and feels very much like a rather swish Italian canteen - I can imagine finding this place in the heart of Rome. I loved the copper coloured table top and brass rails.
They have a vast wine menu and a good selection of small appetisers. Notably, very good olives!
Our pizza was served up by friendly, helpful waiting staff and was suitably heaped with fresh rocket and artichoke hearts. The dough was indeed delicious - with tasty char-grilled crusts. These are great pizzas - a tab more salt would be good but otherwise, high up there on the pizza scale.
If you would like to try Princi for yourself be sure to arrive early. They don't take booking and this place has a good reputation so be prepared to queue.
135 Wardour Street, London W1F 0UT